Shop Korea is your go – to destination for authentic Korean brands in Kenya. It is a retail and sourcing platform of GBC Nairobi, offering carefully selected K-beauty and Korean home care products for businesses and individual buyers in Kenya and across Africa.The platform provides access to authentic Korean products sourced directly from verified manufacturers and suppliers.

GBC Nairobi (Gyeonggi Business Center Nairobi) is the official trade and business cooperation office representing companies from Gyeonggi Province, South Korea — one of the country’s leading industrial and innovation regions with over 26,000 manufacturing and technology companies.

GBC Nairobi serves as a strategic gateway connecting African businesses with verified Korean manufacturers, enabling companies to source high-quality products and build reliable long-term partnerships. Through professional consultation and supplier matching services, the center supports importers, distributors, retailers, and project buyers across Kenya and the wider African market.

Businesses can book consultations directly with GBC Nairobi to identify suitable Korean suppliers, explore product opportunities, and receive guidance on importing from Korea. The center also enables companies to order products directly from Korean manufacturers, ensuring authenticity, competitive pricing, and trusted supply channels.